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Town & Country Weekly Your e-Zine from District 9800 Volume 3
Issue 16
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MORE ABOUT THE ROTARY PUBLIC IMAGE CAMPAIGN It is great to see that a number of Clubs have taken up the challenge to participate in this campaign and congratulations to those Clubs. For those Clubs that have not yet made a decision to participate or for those who feel it is too difficult for their Club, I would very much like your Club to consider the merits of participating in a joint District proposal. As we have advised, Rotary International is currently offering grants of up to US$3000 per club to fund individual Rotary Clubs' Public Relations projects. The District is proposing a joint project, Project Shout, in which participating Clubs will be asked to place their support behind a collective D9800 submission to RI, to fund a project centred upon a billboard advertising campaign which promotes our activities as members of Rotary. The key aims of the project are the following:
We have made preliminary approaches to a number of parties regarding the feasibility of this project, and have already received pledges of potential in-kind support from corporate supporters. In undertaking this project, we expect that each Club within the District will benefit substantially from the campaign, and would derive far more value and effect from any expenditure on publicity than if they were to conduct such an activity alone. Previously, provisions such as this RI grant offer have seldom been fully utilised by Clubs within our District, and this project offers tremendous potential for each of our District's Clubs to obtain a real and tangible benefit through a united approach. Clubs are still welcome to make their own independent submission for the RI Grant, and will receive full support from the D9800 Public Image Team should they wish to do so. We do however hope that as many Clubs as possible will seize upon this opportunity to collectively participate in Project Shout and maximise the impact of our message to the community. I will forward details of the project to all Clubs along with a pro forma grant application that Clubs may use in a joint submission with other D9800 Clubs. We welcome your ideas, comments or queries on this project, and encourage you to please contact Philip Archer should you have any thoughts in regard to the project's implementation. Philip can be reached on 0418 366 775 or at parcher@archwaygroup.com.au. Please click here to see a visual synopsis of the program. Lead The Way and educate the community about Rotary. Bernie Walshe District Governor | |||||||||||||||||||||||||||||||
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